Top tips for attracting talent
Recruiting the best available staff in 2023 and beyond
A high rate of staff turnover can be off-putting for both current and prospective employees. A high turnover rate could indicate that the organisation is poorly managed or does not treat its staff properly.
If this filters through to candidates, such as through websites like Glassdoor, this could be a huge red flag that causes them to look elsewhere.
Current employees will likely be more exposed to the factors which are driving this turnover, and will also have to deal with the negative impacts it brings such as a condensed workload due to understaffing and time spent on training new recruits. They will also suffer from reduced experience passed on from colleagues.
According to the British Business Bank, the typical cost of hiring an employee on the average UK salary is £3,000 if they use a recruiter. However, this doesn't take into account the hidden associated costs of recruitment, including reduced productivity when the role is vacant, as well as the time and resource required to bring the new employee up to full competence.
Furthermore, high turnover increases the likelihood of more acrimonious separations that could potentially result in expensive legal disputes or even an employee settlement.
It's essential to carry out exit interviews with leavers so you can identify their motives and address any issues before they have a wider impact.
Job descriptions
These are your first contact point with candidates. There is likely to be a lot of crossover in the requirements and responsibilities listed in your job description when compared to other roles your ideal candidate could go for, so you need to find other ways of setting you apart from the competition.
Culture
Do you have a culture that you're proud of and your employees buy into? If a candidate was presented with your role and a similar role with another company, what is it about your company that will set you apart from competitors?
Flexible working
This is a growing demand among candidates. Be clear about what flexibility your role can offer.
Pay
In the current recruitment market that is driven by candidates, you need to be efficient as well as being open. Where possible, an exact salary or, at the very least, a salary range should be advertised as early as possible.
Benefits
Engage with employees and monitor uptake of benefits to ensure they're relevant and add value for your team, helping you to better entice candidates.
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